LOUISVILLE, Ky. — Early Times Kentucky Whisky announced recently a special addition to its family – “Earl,” a one-year-old male rescue puppy adopted from the Kentucky Humane Society.
Together with KHS, Early Times will raise and train Earl to become a service canine as part of its longtime partnership with K9s For Warriors, a nonprofit organization committed to training dogs for military veterans suffering from PTSD, traumatic brain injury and other trauma resulting from post-9/11 military service.
Earl will start his journey in Louisville until the of end of summer, when he will continue his formal service training with K9s For Warriors and ultimately be matched with a veteran at the completion of the fall 2019 program.
“Early Times has been a longtime partner of K9s For Warriors, and as a truly-American brand with a heartfelt military connection, we wanted to go beyond a donation to show our support,” said Early Times Senior Brand Manager Dallas Cheatham, who is fostering Earl. “The K9s For Warriors program saves lives, and by rescuing Earl as a candidate for the program, we know that more than one life was changed today. It’s humbling to personally have a hand in Earl’s journey, which we believe will lead him to become an amazing companion for a veteran who needs him.”
Like Earl, the primary source of dogs for the K9s For Warriors training program is rescue animals. Early Times partnered with KHS to help identify potential canine companions, and upon finding Earl, the KHS team immediately knew he was special.
“Earl is the total package — confident, intelligent, resilient and eager to engage with ‘his’ people. He’s going to thrive in his new career!” said Kat Rooks, KHS Kentucky initiatives director.
In addition to training for the K9s For Warriors program, Earl will explore Louisville and enjoy visits with his new family at the Brown-Forman Distillery, where Early Times is produced. Fans 21 years and over can follow along Earl’s journey by visiting Early Times’ website.
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