LEXINGTON, Ky. – “PR Lessons Learned Along the Way: Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional,” a book by Marc C. Whitt, of Richmond, Ky., has been named to BookAuthority’s Best PR Books of All Time list and ranked among its Best New PR Books to Read in 2021.
BookAuthority, a site for book recommendations by thought leaders, collects the most recommended books on business, technology and science – as featured on CNN, Inc. and Forbes. The site includes the most comprehensive collection of book recommendations from business leaders and experts such as Bill Gates, Warren Buffett, Sheryl Sandberg and Jeff Bezos.
Whitt serves as director of media and strategic relations at the University of Kentucky and is a part-time instructor in UK’s Department of Integrated Strategic Communications. His book has also been named by BookAuthority to its list of Best PR Books for Beginners in 2021.
“PR Lessons Learned Along the Way” has been named by the Public Relations and Communication Association (PRCA), the world’s largest organization for public relations professionals, to its “recommended read” list, and was Amazon’s #1 “New Release for PR Books” (June 2020).
Whitt said his book was written for the young, mid-career or senior professional, or perhaps a college PR student who is learning the principles of the public relations profession. It is filled with strategies, tips and advice addressing pertinent topics including program leadership and management, crisis communications, social media, earned media, storytelling, philanthropy and donor communications, town and gown relations, branding and much more.
Whitt’s book is available through Amazon Books, Barnes and Noble, Books A Million and at most independent booksellers.