Hashtag created as part of campus safety efforts
LEXINGTON, Ky. (April 2, 2015) — As the University of Kentucky men’s basketball team takes on Wisconsin on Saturday in the Final Four in Indianapolis, much of the Big Blue Nation is expected to descend upon Lexington.
The University of Kentucky is urging all Wildcats to demonstrate #BannerBehavior in all gatherings and celebrations. The hashtag is being used this weekend as part of UK’s campus safety efforts.
“We know the Big Blue Nation will flock to Lexington this weekend to watch our men’s basketball team compete in the Final Four,” Jay Blanton, executive director of UK Public Relations and Marketing, said. “We wanted to create a hashtag to use during the Final Four to encourage all members of the BBN to exhibit behavior worthy of the banners hanging from the rafters at Rupp Arena and will also provide safety tips and information to students.”
Saturday’s game is scheduled for approximately 8:49 p.m., depending on what time the first game between Duke and Michigan State ends. The national championship will be at 9 p.m. on Monday.
“This weekend, the national spotlight will be on our men’s basketball team as they strive to earn a ninth national championship,” UK President Eli Capilouto said. “This team is a great example of the community we foster here at UK. I urge the Big Blue Nation to demonstrate #BannerBehavior and let the spotlight shine on our team and not on our streets.”