Home » South Shore, Ky., one of 12 national winners of conservation challenge

South Shore, Ky., one of 12 national winners of conservation challenge

Challenge sponsored by Wyland Foundation and Toyota

One of the murals by the artist and environmentalist Wyland, who created the Wyland Foundation, in honor of the 40th anniversary of the Clean Water Act.

MIAMI (May 7, 2012) — A Kentucky city has been named a winner of the 2012 National Mayor’s Challenge for Water Conservation, an online competition conducted throughout April that encouraged residents in all 50 states to conserve water, save energy and reduce pollution.

South Shore, Ky., was among 12 winning cities, including:

• Laguna Beach, Calif.

• Victoria, Minn.

• Charlestown, N.H.

• Manhattan Beach, Calif.

• Eden Prairie, Minn.

• Fort Pierce, Fla.

• Quakertown, Pa.

• Greeley, Colo.

• Madison, Wis.

• Charlottesville, Va.

• Toms River, N.J.

The Wyland Foundation, founded by environmental artist Wyland, created the Challenge with Toyota in honor of the 40th anniversary of the Clean Water Act, the primary federal law protecting water resources in the United States. Organizations spearheading the effort also include the U.S. Environmental Protection Agency Office of Water, U.S. Forest Service, National Oceanic and Atmospheric Administration, WaterPik, Rain Bird, Lowe’s, STERLING Plumbing, PADI and Project AWARE.

“We had two goals for the National Mayor’s Challenge,” Wyland said. “It brings communities together and gets people thinking about simple ways to take their commitment to conservation even further.”

The challenge divided cities into four regions (West, Midwest, South and Northeast) and categorized them by population according to ZIP Codes (5,000 to 30,000 residents, 30,001 to 100,000 residents, 100,000+ residents). Cities with the highest percentage of residents within the city’s ZIP code boundaries who made online pledges at www.mywaterpledge.com to reduce their water use were recognized as the winners. Participants in the winning cities will now be entered into a drawing to win more than $50,000 in prizes, including the grand prize of a Toyota Prius c Hybrid, as well as custom-designed sprinkler systems from Rain Bird, Eco-Flow Showerheads from WaterPik, water-saving toilets from STERLING Plumbing, and 1,000 gift cards for Lowe’s Home Improvement Stores.

“Conserving water is one of the most important actions we can take to protect this irreplaceable resource, and small actions that people take in their homes can add up to make a big difference,” said U.S. EPA Acting Assistant Administrator for Water Nancy Stoner. “EPA was proud to partner with the Wyland Foundation and Toyota on this challenge and congratulates the winning cities, and everyone who participated.”

To celebrate the winners of the National Mayor’s Challenge for Water Conservation, the Wyland Foundation and Toyota hosted an event on May 3 in Miami Beach where Wyland joined members of the community to paint a 400-square-foot marine life mural celebrating South Florida marine life. Toyota’s support of the Wyland Foundation is part of the automobile company’s long-standing commitment to sustainability.