CINCINNATI — First Financial Bank has promoted Jacob Holbrook to the position of Greater Cincinnati regional market president for commercial banking, a role in which he will oversee First Financial’s commercial and industrial client relationships in the area. Holbrook will also lead First Financial’s commercial banking team in Greater Cincinnati.
Holbrook previously served as Northern Kentucky market president for First Financial, and he has more than 20 years of banking experience in Greater Cincinnati.
“Jacob knows extremely well the people and opportunities that exist in the Greater Cincinnati and Northern Kentucky market, and he is the right person to position us for growth here in our headquarters city,” said Matt Reckman, First Financial’s chief commercial banking officer.
Holbrook leads a First Financial team that provides a full range of banking solutions for business clients, including commercial credit and lending, treasury management, trade finance, risk management and employee financial wellness programs. Additionally, First Financial has a wide spectrum of specialty services available for businesses and business owners, including equipment leasing and finance through Summit Funding Group, specialty financing through Oak Street Funding, wealth management through the Yellow Cardinal Advisory Group and capital markets expertise through Bannockburn Global Forex.
Holbrook is an active volunteer in the region, supporting organizations including the American Heart Association, Northern Kentucky Chamber of Commerce, Learning Grove, St. Elizabeth Hospital, Covington Catholic High School, Campbell County High School, and others. He holds a master’s degree in finance from the University of Cincinnati, and he earned his bachelor’s degree from the College of Mount St. Joseph.
First Financial Bancorp. is a Cincinnati-based bank holding company that as of December 31, 2023 had $17.5 billion in assets, $10.9 billion in loans, $13.4 billion in deposits and $2.3 billion in shareholders’ equity. Its First Financial Bank subsidiary, founded in 1863, the company operates 130 full service banking centers in Ohio, Indiana, Kentucky and Illinois.
