LOUISVILLE, Ky. — Feeders Supply Company, LLC has announced the selection of Dan Dipiazzo to serve as chief marketing officer.
“Dan is a proven leader with a wealth of knowledge in brand strategy, content marketing, and consumer insight and engagement,” said Brannon Dixon, Feeders Supply CEO. “As Feeders Supply continues to grow and develop our stores and services, I am confident that Dan’s experience and vision will enhance and elevate that lasting pet lovers experience within our organization.”
Dipiazzo joins Feeders Supply Company with more than 30 years of marketing and communications experience. Most recently he spent 16 years as a vice president leading marketing at SeaWorld and Busch Gardens theme parks. During his tenure, the teams under his leadership achieved new milestones for sales, customer loyalty, and digital engagement. Dipiazzo previously led communications programs for several national brands as a senior vice president and partner at the international public relations firm Fleishman-Hillard. In addition, he serves as an instructor in the Data Marketing Communications master’s degree program at West Virginia University.
“I couldn’t be more thrilled to join the Feeders Supply team,” Dipiazzo said. “This is such a dynamic company in an exciting industry. And what could be more fun than helping consumers with solutions to care for their pets?”
Dipiazzo received his Master of Data Marketing Communication from West Virginia University and a Bachelor of Science in Journalism from Murray State University.