Home » Miller named president, CEO of Bluegrass Sports Commission

Miller named president, CEO of Bluegrass Sports Commission

Lexington resident previously served as general manager of UK IMG Sports Marketing

LEXINGTON, Ky. (Oct. 23, 2014) – The Bluegrass Sports Commission (BSC) has named Brian Miller as its new president and chief executive officer. Miller will be responsible for all aspects of the organization, which include leading the efforts of the Bluegrass State Games, the annual Central Kentucky event that generates more than $6 million in economic impact to the area each summer.

Brian Miller“The hiring of Brian Miller is a true game-changer for the Bluegrass Sports Commission,” BSC Chairman Brooks Downing said. “Brian’s terrific skill set, his past experiences here in the state leading the UK athletics’ media rights project for IMG, and his passion to make a difference in Central Kentucky will prove to be a tremendous benefit for our community. We are excited to have him.”

“The Commission has a lot of potential,” added Mayor Jim Gray. “Miller has the experience to help the Commission grow and develop.”

Miller most recently served as the general manager of UK IMG Sports Marketing in Lexington, where he managed and oversaw one of the largest multi-media rights holders in college sports. In addition to leading sponsorship sales, Miller also oversaw the UK IMG Radio and TV networks. Prior to being named general manager in April 2013, he was with the UK property as an associate general manager and account executive dating back to May 2006. Miller also served on the BSC’s board of directors for one year prior to his appointment as president and CEO.

Prior to working for the UK multi-media rights holder, Miller served as associate director of marketing and promotions at his alma mater Indiana University – Purdue University Fort Wayne (IPFW). He served in the athletic department for four years and helped lead IPFW in the transition from Division II to Division I.

“I am very excited to be leading the Bluegrass Sports Commission,” Miller said. “This is one of the most exciting times for our organization and I look forward to building deep relationships with many civic leaders, event organizers and business leaders who share the common goal to enrich and grow sports across the commonwealth.

“I have been fortunate to work in sports at the highest level in this community,” Miller added. “I am eager to bring my vision and entrepreneurial spirit with me to this new position. I want to thank the bluegrass sports commission board of directors and mayor Jim Gray for the opportunity to serve our community and know that I am committed to energizing economic growth in Lexington and beyond.”

Miller is a native of Fort Wayne, Ind. He is married to Dr. Lori Beth Miller who is the associate dean of students for first year programs at Eastern Kentucky University. The couple resides in Lexington.