DETROIT, Mich. (April 6, 2016) – Today through May 31, 2016, Chevrolet will expand its military discount program for all 21 million U.S. military veterans and their spouses, in honor of National Military Appreciation Month.
“These brave men and women have done so much for our country,” said Steve Hill, GM vice president of U.S. sales and service. “Making sure all veterans can take advantage of our military discount to celebrate Military Appreciation Month is one small way we can express our gratitude.”
Chevrolet offers the industry’s most comprehensive automotive military discount program. The military discount program is typically available to U.S. military veterans within one year of separation, active-duty personnel, reservists, retirees and their spouses. In honor of May’s National Military Appreciation Month, the program expands to include all veterans – regardless of their separation date – and their spouses.
The discount is available for popular models, including the all-new 2016 Chevrolet Malibu, Cruze and Silverado. Because the discount can be combined with most current incentives, veterans could save thousands of dollars on some vehicles. For more information, visit ChevySalutes.com.
Chevrolet and General Motors have supported the U.S. military for more than 100 years. During WWII, GM converted all its plant facilities in support of President Franklin D. Roosevelt’s call for an “Arsenal of Democracy,” and has produced more U.S. military vehicles than any manufacturer in history.
This proud tradition of military support continues today. In April, Chevrolet will sponsor the USX team as it seeks to put the first active-duty soldiers – and first combat-wounded U.S. veteran – atop the world’s tallest peak, Mt. Everest.
“We sincerely appreciate the support of Chevrolet as we take on this bold challenge,” said U.S. Army Capt. Matt Hickey, USX co-founder and team member. “Although our goal is big, so are the needs of today’s veterans, and our mission and Chevrolet’s support inspires others to get involved.”
Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands, doing business in more than 115 countries and selling around 4.0 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.