Home » Humana to launch Go365 wellness and loyalty program

Humana to launch Go365 wellness and loyalty program

Launches Jan. 1, 2017

LOUISVILLE, Ky. (Nov. 29, 2016) — Humana Inc. today announced that on Jan. 1, 2017 it will launch Go365, a wellness and loyalty program known previously as HumanaVitality.

The program will be available in most Humana Medicare Advantage plans and to commercial employers who have medical insurance through Humana and employers who purchase it as a stand-alone wellness program.

Go365 allows participants to track healthy habits and activities, including obtaining recommended wellness check-ups, immunizations and screenings. Members are rewarded with “Bucks,” which can be redeemed in the Go365 Mall for items such as gift cards, movie tickets and Go365-compatible fitness devices.

Members are able to choose their level of engagement and participate in personalized activities tailored to their specific health needs and interests.

The program features multiple user benefits, including:

  • A dashboard for members to easily view their current progress, available Bucks, daily and monthly stats, and activities they can complete.
  • Multiple ways to engage and earn Bucks, including taking a Go365 Health Assessment, completing a verified workout or getting a biometric screening.
  • Go365 makes it easier for members to earn more Bucks by rewarding members at nearly all levels of physical activity.
  • For the first time, Go365 members can access all activities in a central location and choose which ones best fit their personal wellness goals.