The relationship between the Commonwealth’s colorful arts contributions and economy is deeply rooted in our history. Our relationship with the arts is one of cultural, social and, of course, economic necessity. When we take a step back and look at it, these partnerships are central to our cultural identity and economic successes. Take, for example, Kentucky Performing Arts and our founding forty years ago.
Kentucky Performing Arts is a testament to the support and investment we need continually. With our 40th anniversary this year, we commemorate how this public/private partnership has sparked decades of statewide outreach efforts. These include programs like The Kentucky Governor’s School for the Arts, which has educated 8,000 high school students over 36 years from all 120 counties.
If you look closely, a thriving economic engine exists behind every curtain, every singer’s voice, the intricate strumming of a guitar, the keystrokes in that child’s piano lesson, or the excitement of a bombastic musical dance number. That engine supports paychecks across the Commonwealth, attracting thousands of tourists and boosting our regional and national reputation. The concerts, performances, or individual artists we support are all part of a larger machinery that helps the Bluegrass state thrive and grow. Kentucky is fortunate to have multiple industries – bourbon, manufacturing, horseracing, agriculture, logistics and more. The arts are no different in supporting the state’s collective economy.
We are sometimes asked, “Why invest in the arts?”. The answer is simple – the arts are good for business. The arts awaken the shared humanity, empathy, and creativity for our city and state and have a tremendous positive impact on the Commonwealth. In addition to providing arts experiences for hundreds of thousands of Kentuckians throughout the state, data shows that we (KPA) attract patrons from all 50 states and several countries. In a given year, an average of 30% of our visitors come from outside Kentucky. That’s a lot of tourism money funneling into and across Kentucky, contributing more than $15.8 million in an average year, with our patrons spending an additional $10.5 million annually.
Our mission is clear – to inspire and connect through the arts. Our ambition is bold – to lead performing arts centers nationwide in our programming, both on stage and in communities throughout the Commonwealth. Kentucky got it right 40 years ago with the public/private partnership that created our organization. That investment has fueled success, including wins for our economy and workforce. Continued support and investment are crucial to ensure longevity and continued growth. To remain regionally and nationally competitive, I urge our citizens, communities, and particularly legislators to continue supporting this investment to serve best and showcase our Commonwealth.
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