LOUISVILLE, Ky. (June 26, 2017) — Brown-Forman Corporation has announced the certification of Jackie Zykan as master taster of Old Forester Kentucky Straight Bourbon Whisky and that Tom Vernon has been named global brand ambassador for Woodford Reserve.
Since 2015, Zykan has served as spokesperson for Old Forester in the role of master bourbon specialist. She brings vast knowledge in the whisky category from a decade behind the bar and a background in biology and chemistry, giving her multi-layered expertise for the role of master taster.
She has been published globally for industry insights, cocktail strategies and serves as the lead brand educator around the world.
“I am thrilled to announce Jackie Zykan as the Old Forester master taster. Jackie has made tremendous contributions since joining the brand in 2015 and we know she will bring continued success and growth to Old Forester for many years to come,” said Campbell Brown, president of Old Forester.
Vernon first joined Brown-Forman in 2012 as part of the bartender education team before accepting the role of American whiskey ambassador for a variety of brands in the UK.
He assumes responsibility for accelerating the Woodford Reserve business and brand goals through leading the development, training and activation of the brand advocacy program on a global level.
“Tom brings exceptional knowledge and talents in the bourbon portfolio to our team,” said Mark Bacon, global brand director of Woodford Reserve. “I am excited to see bartender engagement with Woodford Reserve expand with Tom’s guidance and leadership.”