We are a new riff on an old tradition, that tradition or theme being Kentucky Bourbon. Founded in 2014 by Ken Lewis, a visionary Kentucky liquor retailer, and entrepreneur, New Riff is led by a team of corporate refugees ranging from craft beer to politics and more. New Riff crafts a range of whiskeys—Bourbon, Rye, and eventually Malted Rye and a host of specialty recipes—as well as Kentucky Wild Gin. Our mission is simple: to someday be counted among the world’s great small distilleries. Becoming one of the great small distilleries of the world is a long-term play, with no exact ring to win, or title to be declared.
HOW BOUT DEM APPLES
Ingredients:
- 1.5 oz. Martinelli’s apple cider
- 2 oz. New Riff Kentucky Straight Bourbon
- .5 oz. cinnamon-sugar simple syrup*
- .25 oz. lemon juice
- .25 oz. Bragg’s apple cider vinegar
- .25 oz. bourbon maple syrup
- .25 oz. REAL brand apple syrupÂ
Instructions:Â Make the cinnamon-sugar simple syrup first by heating equal parts cinnamon-sugar and boiling water. Stir to combine and let cool. Make the cocktail by shaking all ingredients together and straining into a highball glass filled with ice and half-rimmed with cinnamon sugar. Garnish with a dehydrated apple disc.
SOUTHPAW SIP
Ingredients:
- 2 oz. New Riff Kentucky Straight Bourbon
- 1 oz. REAL brand pumpkin spice puree syrup
- .5 oz fresh lemon juice
- 2 dashes of Angostura bitters
- Milk Stout
Instructions:Â Add all ingredients except the milk stout to a shaker filled with ice. Shake and strain into a highball filled with ice. Top with a milk stout and a grate of fresh nutmeg.
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$8.6 billion is how much the bourbon industry contributes to Kentucky’s economy each year.
