LEXINGTON, Ky. (Jan. 11, 2012) – The 4th Annual Bourbon Chase will take place on Sept. 28-29, 2012. In just three short years, The Bourbon Chase has established itself as one of the premier overnight relays in the nation, as all 250 public team slots sold out in a record time of less than 5 hours.
Additionally, 30 spots on the starting line are reserved as “charitable teams” for the American Lung Association, the Leukemia and Lymphoma Society, and the National Hospice Foundation. “Last year, we helped raise nearly $150,000 for our charities of choice,” stated Mike Kuntz, event director. “I hope we can crack the $200,000 mark in 2012!” Including teams for corporate sponsors, there will be nearly 300 teams in this fall’s relay.
Last year, 252 teams competed in the 200-mile event, representing 44 states and 4 countries. The race has been an economic boom for tourism in the state of Kentucky. “The Bourbon Chase continues to exceed our greatest expectations,” said Mary Quinn Ramer, Vice President of Tourism Marketing for the Lexington Convention and Visitors Bureau. “The Bourbon Chase highlights one of our signature industries while showcasing the beauty of the Bluegrass. Moreover, the race provides significant economic impact in Lexington and the region.”
The Bourbon Chase is a 200-mile journey across the Bluegrass State – through historic bourbon distilleries, across majestic horse country, and into enchanting small towns. Starting at the Jim Beam Distillery, teams of 12 runners take turns running legs of various distances, winding their way through central Kentucky and ending some 30 hours later in downtown Lexington with a special street festival that celebrates the best of the Bluegrass.