Copper & Kings American Brandy Company has made the big leagues. The New York Times ran a feature story in Tuesday’s food section on the Louisville American brandy distillery’s place in the revival of the other brown spirit.
Owner Joe Heron has been surprised at how well his new company, Copper & Kings, has done, he told the newspaper, with orders pouring in from 28 states.
Brandy has become a quiet giant of the liquor industry. More than 13 million cases were sold domestically in 2016, outpacing gin, Scotch and Irish whiskey, according to the Distilled Spirits Council of the United States. And most of that — eight million cases — was American brandy.
According to the article, Heron’s aim is to reorient the brandy category toward younger, hipper audiences.
Here’s a link to the full story on The New York Times.